Our Mission
At Swayday, our mission is to transform early educational outcomes for active, neurodiverse kids aged 4–10 through innovative motion play–based learning.
Backed by bold research, dynamic partnerships, and a vibrant community of educators, parents, and young learners, we empower children to unlock their full potential.
Let's help kids learn better and embrace the power of play!
About Us
Day and Courtney are a powerhouse team with a proven record of turning vision into multi-million dollar product lines at their prior start-up, Stand Steady.
Their passion for transforming education is deeply personal— both have family members with ADHD, including Day's daughter.
This firsthand experience drives them to tackle the unique challenges of learning with ADHD and fuel their commitment to create innovative, life-changing solutions.
Our Team
Dayna Martin
Michelle Giovinazzo
Courtney Freed
CEO & Chief Operations Officer
Day is a visionary entrepreneur with a proven track record of building and exiting multi-million dollar startups. As CEO of Swayday, she oversees the executive functions—including fundraising, finance, accounting, legal, HR, IT—and leads our developer team, managing the operational side of game creation. H
CEO & Chief Operations Officer
Day is a visionary entrepreneur with a proven track record of building and exiting multi-million dollar startups. As CEO of Swayday, she oversees the executive functions—including fundraising, finance, accounting, legal, HR, IT—and leads our developer team, managing the operational side of game creation. Her strategic insights and relentless passion ensure we achieve our mission.
Courtney Freed
Michelle Giovinazzo
Courtney Freed
Co-founder & Chief Marketing Officer
Courtney is our dynamic leader of creative, marketing, social media, PR, and branding at Swayday. With 8+ years of EdTech experience and firsthand insight into ADHD, she works closely with the developers to shape the creative direction of our games. Her personal gaming experience, innovative vision, a
Co-founder & Chief Marketing Officer
Courtney is our dynamic leader of creative, marketing, social media, PR, and branding at Swayday. With 8+ years of EdTech experience and firsthand insight into ADHD, she works closely with the developers to shape the creative direction of our games. Her personal gaming experience, innovative vision, and commitment to engaging, interactive learning experiences drive our product strategy and inspire the creation of transformative educational games that empower neurodiverse learners.
Michelle Giovinazzo
Michelle Giovinazzo
Michelle Giovinazzo
Intern & Lead In-House Developer
Michelle is an exceptional CS student at Georgetown University, serving as our intern and lead in-house developer. Growing up with a father who designs board games, and spending years collaborating on game jams with her younger brother, she brings a powerful blend of creative experience and technical prow
Intern & Lead In-House Developer
Michelle is an exceptional CS student at Georgetown University, serving as our intern and lead in-house developer. Growing up with a father who designs board games, and spending years collaborating on game jams with her younger brother, she brings a powerful blend of creative experience and technical prowess to our team. Michelle leverages her unique background to innovate educational games that inspire and empower.
Aaron Sherman
Michael Martin, MD
Michelle Giovinazzo
Advisor
Aaron is the Founder and CEO of Storyboard That, a leading K–12 educational software platform recognized with multiple awards and used to create over 25 million storyboards. His expertise in visual storytelling and digital education fuels transformative EdTech solutions that engage thousands of school kids daily.
Michael Martin, MD
Michael Martin, MD
Michael Martin, MD
Advisor
Dr. Michael Martin is a Washingtonian Top Doctor with a robust pediatric practice and deep expertise in ADHD. He served as former president of the AAP chapter in Virginia and has advised state government and schools on children’s policies for over a decade.